EyeSee optimizes marketing communication effectiveness with affordable and fast eye tracking and facial coding insights. Obtain intelligence about how your customers are looking and feeling, and:

Maximize impact

Will your campaign work? Test you campaign before you spend your budget, and maximize your ROI.

Choose the best design

Which design is best? Get insights to take better informed decisions and understand the implications of each design.

Convince others

Obtain objective data to convince others with facts and decrease subjective discussions.

How we do it

Scalable and cost effective neuromarketing methodologies + quant survey

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Eye tracking

Look through the eyes of your customers: Will they notice your campaign product?, POS?

Eye tracking

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Facial coding

Understand which emotions can evoke your TV commercial, radio, and other ad spots

Facial coding

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Conventional quant

Gain additional feedback about what your target (dis)likes and about what is not clear, credible, about your communication.

Conventional quant

How it works

Online with standard laptop and webcam at home

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Step 1

Research design

Send your stimuli, objective and target group and our research manager will help you to define your research design and create the survey.

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Step 2

Data collection

We send the survey to respondents at home and track their eyes and facial expressions with their webcam. Afterwards, respondents fill out a questionnaire.

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Step 3

Reporting phase

We collect responses, process the data, analyze and create a report with main recommendations, findings, heat-maps, and AoI.

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Step 4

Final result

In 7 days time, we present our final reports to you. The report consists out of insights & KPI’s backed by the corresponding data.

Key benefits

Our unique service

Solutions

Advertising, Shopper marketing and Digital marketing

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